3 Business Passion Tips
I run my business with PASSION. I believe that you should do everything you do with a focus on the WHY you do those things. Here are my 3 BUSINESS PASSION TIPS. These apply whether you are working for a company or if you are in business for yourself.
1. Pursue the Mission and the Money Will Come
It’s easy to get caught up in defining your business model, how you will make money, and differentiating yourself from the competition, especially when investors, parents and cousins need an elevator pitch they can understand. If you pursue and prioritize the mission (a.k.a., the problem you’re looking to solve in the world or the pain in the marketplace you’re trying to relieve), you will win in business because that integrity will be ingrained in every aspect of the company from customer experience to product quality to brand messaging.
2. Be Your Brand Missionary and Hire the Dream Believers
It is the role of the entrepreneur “to be their brand missionary, right in the beginning and all the way through” to the end because no one can know the brand better and sell the brand dream more passionately than the proud parent. Hire those who believe in your dream as much as you do, over fancy pedigrees and resumes.
3. Visualize Your BIG Dreams
My company’s mission is to change the course of business with a Passion For Profit focus. The question is, are you writing the script of your own life and are you writing it big enough? You should not only dream big, but actually practice visualizing and seeing what you want the goals to look like for your business. Start a visioning journal and always keep it handy; you never know when creativity will kick in and how much this exercise will see you bringing your dreams into reality.
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